Pay-to-Play Love? Dating Apps, I’m Looking at You

Someone recently said, “It’s not the apps—it’s the people on them.”

My response? Nah. It’s the apps.

And this episode is the full rant you’ve been waiting for.

Today, we’re breaking down exactly how dating apps have gone from cute convenience to full-blown pay-to-play chaos—and why that shift is making it way harder to find anything real.

💸 We’re talking:

  • Gamification, swiping limits, and “roses” that cost real money

  • Why love now has an algorithm you have to beat

  • How we’ve monetized not just the apps—but being on them

  • The dating coach industrial complex (no shade, but also… c’mon)

This isn’t about being bitter. It’s about naming the bullshit that’s draining your time, your wallet, and your emotional energy.

📲 Follow the pod on IG: ⁠@youretoopicky⁠📩 Submit your story or rant: ⁠youretoopicky.com/submit⁠🎤 Leave a voice note to be featured: Tap the “Hotline” tab on the site

📸 Tag and share your fave line: ⁠@youretoopicky⁠ + ⁠@coachellyn⁠

If being picky means expecting more than a subscription and a swipe to find something real?

Then yeah—I’ll stay picky. And I hope you do too.

New episodes every Friday.

Ellyn Schinke | Head Coach, Tutor, & Notion Nerd

Sustainable performance coach, Notion Ambassador, and academic tutor helping high-achieving founders and students build systems and strategies for the long game. Founder of Coach Ellyn LLC and host of the Burnout-Proof Podcast.

https://www.coachellyn.com
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How I’d Start Over if I Had to Burn It All Down (Solopreneur Edition)